They needed one person who says no. Not a new project tool.

Client
Oda Studio
Company
Design agency, 80 people
Engagement
Decision Audit, 2 weeks
When
Autumn 2024

+9 pts

project margin, twelve months later

3 → 1

people who can approve a change in scope

14 days

from audit to the new rule

An empty meeting room with a long wooden table and green walls
The room where scope was agreed. And then agreed again.Photo: 43 Clicks North, Unsplash

The case

“Our tools are a mess.”

Tomás Herrera had moved Oda through three project tools in two years. Each one worked for a quarter. He wanted me to choose the fourth.

What we found

Any of three people could agree to a change in a client’s scope: the account lead, the design director and Tomás himself. Clients had learned to ask all three. Every tool had faithfully recorded the overruns; none of them could stop one.

The tool was never the problem. It was the most honest witness Oda had.

What we changed

One person now approves any change in scope: the account lead on that project. Changes over five days of work go to a weekly fifteen-minute review, with a written yes or no. Oda kept its current tool.

What happened next

Project margin rose nine points in twelve months. Tomás says the biggest change is that he no longer reads client email on Sundays.

“We had bought three tools to fix a problem that was a sentence long. Ines found the sentence.”

Tomás HerreraFounder, Oda Studio

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